SEO for plumbers · Canada and the USA
SEO means getting your business to show up when people search. We put plumbing companies at the top of Google Maps, Google search and AI answers for the jobs they want: emergencies, drains, water heaters, repipes. In the towns your trucks already drive to.
GuaranteePage one in 60 days, or we keep working free.
30 minutes on Google Meet. For companies doing $20k a month or more.
Proof from a plumbing, heating and air company we rank · Sacramento
Google Maps: “HVAC repair”
Go Pro Plumbing, Heating & Air
(01) A trade company we rank
Go Pro Plumbing, Heating & Air works across Sacramento. Here are two searches their customers type on Google Maps, and where they started and finished.
Go Pro · Sacramento, California
Google MapsTwo searches. Two moves to number one.
On both searches, the only listing above Go Pro is one someone paid for. Everyone else in Sacramento sits below them.
See more client resultsThe live result
Google Maps · “HVAC contractor”
(02) How customers pick a plumber
Most plumbing jobs start with a search, and an urgent one rarely goes past the first few names. The plumber at the top gets the call. The rest wait for the next one.
Three ways a plumbing job starts on Google
The emergency
A burst pipe, a backed up drain, no hot water. They type “emergency plumber near me” and call one of the first names on the map. Won by: a Google Maps listing at the top for the towns you cover.
The planned job
A new water heater, a repipe, a bathroom. They search the job and their town, open a few sites and compare. Won by: a page for that job, in that town, that answers what it costs and how long it takes.
The referral check
A neighbour gives them your name. They search it before they dial, or ask ChatGPT who’s good in the area. Won by: your name owning the first page about you, and showing up in AI answers.
(03) What customers type
They type the problem in front of them and where they live. Every one of these is its own search, with its own competition, and its own page to win it.
Emergencies
Drains and sewers
Water heaters and installs
Plus a place
Add a town to any of these searches and it becomes a new one.
Same job, two pages
The services page
One line per job, one page for everything. It has little to show for any single search.
The job page
Water heater repair and replacement in [town]
Shows up for the search the next customer types.
The questions your customers ask before they call
Answer them on your site, in your words, for your towns, and you’re the plumber they trust before you’ve picked up the phone.
(04) What we do
Every plan covers the three places customers look: Google Maps, the normal Google results and AI answers in ChatGPT and Google. We weight the work to the jobs that pay you best.
Your Google Maps listing
The free listing that puts you on the map, with your hours, photos and reviews. We set it up for how you actually work: the right categories, every service, the towns you cover, real job photos. Reviews are one thing Google weighs, so we set up a simple routine for asking happy customers. It also weighs how well your listing and pages match the search and how often trusted sites mention you. We work on all of it.
Example listing
Your Plumbing Co.
★★★★★ · Plumber
A page for every job you want more of
Each job gets a page of its own, written for the customer who needs it done, with prices, timing and real photos.
A page for every town you drive to
Your trucks cover more than one town. Your site should too. A page for each town you want work in, with the jobs you’ve done there, so you show up when the customer types their own town.
Your name, everywhere it should be
We keep your business name, address and phone the same on every directory and listing, and get you mentioned on local sites your customers already trust. When a neighbour’s referral searches your name, they find you, your reviews and your work.
AI answers
Customers now ask ChatGPT and Google’s AI which plumber to call. We work on getting your business named in those answers for your towns, and track where you’re named every month.
“Who’s a good plumber near me for a leaking water heater?”
A few well reviewed options in your area: Your Plumbing Co. …
Reports you’ll actually read
Where you rank for each job and town, how many people called or sent a request from Google, and what we’re doing next. Every month.
As seen in and rated on
(05) Before you sign
Proof, guarantee, contract, price, AI. Here’s ours.
Can you show me a trade company you rank #1 on Google Maps?
Yes. Go Pro Plumbing, Heating & Air in Sacramento: #3 to #1 for “HVAC repair” and #2 to #1 for “HVAC contractor”, with only a paid ad above them. The live result is above.
What happens if it doesn’t work?
No visible improvement in 20 days: your payment back plus $200. Not on page one of Google in 60 days: we keep working free until you are.
How long is the contract?
There isn’t a long one. No long-term contracts.
What does it cost?
Usually $1,497 to $5,000 a month for Google Maps, the normal Google results, or both. Work across several websites usually starts at $5,000 a month.
Is getting named in AI answers extra?
No. It’s included in every plan.
Your jobs on page one in 60 days, or we work free until they are.
Guarantee 01
20days
If you don’t see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period.
What we measure: your traffic, what that traffic is worth, how much authority your site and its pages carry, and how many other sites link to you, against the day we start.
Guarantee 02
60days
If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are.
What counts: at least one high-value search for your business on page one of Google.
No long-term contracts. Results keep you here. Paperwork doesn't.
Your next step
On a 30 minute call we look up the searches your next customers type in your towns, show you who ranks for them today, and what it would take to put your business there.
Bring with you
We search your market live
The way your customers do, in the towns you serve.
We show who's above you, and why
On Google, on Maps and in the AI answers.
You leave with a road map
Yours to keep. If we can help, we'll invite you to work with us.
For established businesses doing at least $20,000 a month.
(06) Questions
What plumbing companies ask us before they start.
Book my free strategy callSEO means getting your business to show up when people search. For a plumber, that's three places: Google Maps when someone types plumber near me, the normal list of Google results when they type water heater repair and their town, and the answers ChatGPT and Google's AI give when someone asks who to call.
Because a referral still ends in a search. The neighbour who was given your name looks you up before they call, and if what they find is thin, they call whoever looks better. And the homeowner with water on the floor and no referral calls whoever shows up first.
If you don't see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period. If your qualifying keywords aren't on the first page of Google within 60 days, we keep working for free until they are. Broad searches in big cities take longer to win than one job in one town.
Usually $1,497 to $5,000 a month for Google Maps, the normal Google results, or both. Work across several websites usually starts at $5,000 a month. No long-term contracts. Getting named in AI answers is included in every plan.
We start with the towns closest to where your trucks already run and the ones you want more work in, build a page for each, and widen from there. How fast each town comes depends on who you're up against there. On the call we'll show you who ranks in each one today.
Often, yes. Google has its own rules for businesses that go to the customer instead of having customers come in. We check your setup against Google's current rules before we touch your listing, so it's set up in a way that lasts.
You can run both. Ads put you at the top for as long as you pay for them. Rankings put you in the free listings underneath. In Sacramento, Go Pro Plumbing, Heating & Air is the first free listing on Google Maps for HVAC repair, with one paid ad above it.
They're one thing Google weighs, and the first thing a customer reads. Google also weighs how well your listing and pages match the search, how close you are to the person searching, and how well known your business is across the web. We work on all of it, and set up a simple routine for asking happy customers for a review.
Yes, it's part of every plan at no extra cost. We work on getting your business named when people ask those tools for a plumber in your area, track where you're named every month and show it in your report.
We guarantee page one, in writing: visible improvement in your key metrics within 20 days or your payment back plus $200, and your qualifying keywords on page one of Google within 60 days or we keep working for free until they are.
No. No long-term contracts. We keep clients by keeping them ranked.
Plumbing, drain and heating companies doing $20,000 a month or more. We take on 15 new clients a month, so every one of them gets the work done properly.
