B2B SEO services · Canada and the USA
When a business needs what you sell, someone gets told to find three suppliers. They start with a search. We rank your pages where that person looks, on Google and in AI answers, so your name is on the list before the meeting starts.
30 minutes on Google Meet. For businesses doing $20k a month or more.
From a business we rank · EquityRich, Toronto commercial lender
Google: “commercial mortgage toronto”
Their buyers search it. They’re first.
(01) A B2B business we rank
EquityRich arranges commercial mortgages in Toronto for owner-occupied and investment properties. Search the exact words their clients type, and EquityRich is result number one.
EquityRich · Toronto
Google search results“Commercial mortgage toronto”. Result #1.
Who searches it
Owners buying or refinancing a business property
What it’s worth
One client is a whole commercial loan
Where EquityRich sits
#1
EquityRich · Toronto
Google AI OverviewGoogle’s AI answers the question. EquityRich is a source.
A buyer who reads the AI answer first still sees EquityRich, before they scroll to a single result.
The same work, another market
Maurice and Sons, Manitoba: seven searches at #1 on Google within 21 days.
Case study(02) How a business buys
Somebody is building a supplier shortlist for what you sell right now. Four steps. Step three decides if you’re on it.
Result 1
Northline Fabrication
Result 2
Your business
Result 3
Lakeside Steelworks
Page 2 of Google
Not on the listAn illustration. Northline and Lakeside are made-up businesses.
Someone gets the job. “Find us three suppliers by Friday.” Often it’s a manager, not the owner.
They search. Google, and sometimes ChatGPT or Google’s AI answer. They type what they need, often with their industry or their city.
They build the shortlist. From the businesses they found whose pages answered their questions. This is the step we win for you.
The team decides. Your page gets forwarded to the boss, the finance lead, the engineer. It has to answer their questions too.
(03) Small searches, big orders
The searches your buyers type look tiny next to consumer searches. That’s fine. We pick searches by who’s typing them, not by how many people do.
A big, broad search
“steel tank”
A buyer’s search
“stainless brewery tank manufacturer ontario”
An illustration. Each dot is a person searching.
(04) What we do
No 60-page audit for your team to work through. We find the searches, write and build the pages, earn the mentions, and show you every month where you stand.
Find the buyer searches
The exact words a purchasing manager types when they need what you sell: the product, the industry it’s for, the province or city, words like supplier and manufacturer. You see the list, and why each one is on it, before we start.
A page for every product and every industry
One page for each thing you sell, and one for each industry you sell it to. A brewery and a dairy search differently, so they each get a page that speaks to them.
Answer the whole team
The page gets forwarded. So it answers what each person at the table asks: what it is, who it’s for, lead times, minimum order, where you ship, the certifications you hold, and a rough price range if you’re happy to share one.
Get quoted by AI answers
ChatGPT and Google’s AI answers quote pages that answer a question plainly and describe a business clearly. Every key page we write opens with that plain answer. It’s included in every plan.
Mentions on sites your buyers read
Trade directories, industry associations, suppliers and partners you already work with. Each mention is a real site that points to yours, and it’s one of the things Google weighs when it decides who’s worth showing.
Check, then sharpen
Every month: where each page ranks, screenshots of the searches that matter, how many enquiries came from Google, and which pages we’re improving next.
Part of the full plan, not a side job.
Pages that answer the right searches, a site Google can load and read easily, and mentions on real websites. Every plan runs all three, with AI answers included.
(05) Same page, rewritten
Here’s one product page as a buyer sees it in Google, before and after we rewrite it. Which one gets the quote request?
Before
northlinefab.ca › products
Products | Northline
Northline is a leading provider of innovative solutions with a commitment to quality and customer satisfaction…
After
northlinefab.ca › brewery-tanks
Stainless Brewery Tanks, Built in Ontario | Northline
Fermenters and brite tanks for craft breweries. See sizes and lead times, then ask for a quote.
An illustration. Northline Fabrication is a made-up business.
As seen in and rated on
(06) Do it yourself, free
Copy each one and send it to whoever manages your website. Do these whether you hire us or not.
Name the product and the buyer
“Please change the page title of each product or service page to: what it is, who it’s for, then our business name. For example: Stainless Brewery Tanks, Built in Ontario | Northline.”
Put the answers on the page
“Please add a short section to each product page with our lead times, minimum order, where we ship and the certifications we hold. Write it on the page itself, not only in a PDF download.”
One page per industry
“Please make one page for each industry we sell to. Each one says what we supply that industry and describes one job we’ve done for a client in it.”
(07) Before you sign
If an agency won’t answer these plainly before the call, keep looking. Here are ours.
Can I see a business you rank that sells to other businesses?
Yes. EquityRich, a Toronto commercial lender, is #1 on Google for “commercial mortgage toronto” and a source in Google’s AI answer for it. The screenshots are above. More case studies
Which searches will you go after, and why?
The ones with buyers behind them, even small ones. You get the list before we start, with the reason each search is on it.
What will it cost me each month?
Usually $1,497 to $5,000 a month, set by your market. Work across several websites usually starts at $5,000. See pricing
How long am I locked in?
Zero months. It’s month to month.
What happens if it doesn’t work?
No visible improvement in 20 days: your payment for that period back, plus $200. Your qualifying keywords not on page one of Google in 60 days: we keep working free until they are. The guarantee
(08) Is this for you?
Under $20k a month? We’re not your agency. Over it, and selling to other businesses? Let’s talk.
Who it’s for
$20k+
a month in your own revenue. This is for established businesses already doing $20k a month or more.
How many we take
15
new clients a month, at most. That’s what it takes to hold the rankings we promise.
What it costs
$1,497 to $5,000
a month, set by your market. Month to month. AI answers included.
See how pricing works →Your qualifying keywords on page one in 60 days. Or we keep working free. We confirm which keywords qualify on the strategy call.
Guarantee 01
20days
If you don’t see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period.
What we measure: your traffic, what that traffic is worth, how much authority your site and its pages carry, and how many other sites link to you, against the day we start.
Guarantee 02
60days
If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are.
What counts: at least one high-value search for your business on page one of Google.
No long-term contracts. Results keep you here. Paperwork doesn't.
Your next step
On a 30 minute call we look up the searches your buyers type, show you who is on their shortlist today, and what it would take to put you there.
Bring with you
We search your market live
The way your customers do, in the towns you serve.
We show who's above you, and why
On Google, on Maps and in the AI answers.
You leave with a road map
Yours to keep. If we can help, we'll invite you to work with us.
For established businesses doing at least $20,000 a month.
(09) Questions
What B2B owners ask us before they start.
Book my free strategy callIt's getting your business found on Google, and in AI answers like ChatGPT, by people at other companies who are looking for what you sell. The goal is simple: when someone is told to find three suppliers, your name is on their list.
Fewer searches, bigger orders, and more people deciding. So we chase the searches that have buyers behind them, even small ones, and we write pages that answer the questions of everyone who gets the link forwarded to them: the boss, the finance lead, the engineer.
Plans usually run $1,497 to $5,000 a month for Google Maps, the normal Google results, or both, depending on your market. Work across several websites usually starts at $5,000 a month. AI answers are included and there's no long contract.
You should see movement early, and our guarantee is built on that. If you don't see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period. If your qualifying keywords aren't on the first page of Google within 60 days, we keep working for free until they are. We confirm which keywords qualify on the strategy call.
Often it's worth more. A search only a handful of people type each month can still be the one a buyer types right before they pick a supplier. We look at who is behind a search, not just how many people type it.
Manufacturers, fabricators, distributors, commercial lenders, commercial and industrial service companies, software companies and professional firms that sell to businesses, in Canada and the US. If other businesses buy from you and they search before they buy, it fits.
We work on it in every plan. Those tools quote pages that answer the question plainly and describe the business clearly, so every key page we write opens with that plain answer. EquityRich, a Toronto commercial lender we rank, is one of the sources Google's AI Overview shows for commercial mortgage toronto.
We write them. You check the technical facts, like specs and lead times, because nobody knows your product like you do. If someone else manages your website, we hand them the finished wording and a plain list of what goes where.
Your pages answer the questions buyers ask before they reach out: what you make, who for, lead times, minimum orders. So the people who do reach out already know if you fit, and your team spends less time on calls that go nowhere.
No. It's month to month. If we're not earning the fee, you shouldn't be paying it.
Established businesses in Canada and the US doing $20,000 a month or more. We take on 15 new clients a month at most, because that's what it takes to hold the rankings we promise.
