Awkward Media
Lower Manhattan skyline at blue hour, seen across the East River from the Brooklyn waterfront

SEO company in New York, ranking businesses in all five boroughs

New York SEO agency. Page one of Google in 60 days.

If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are. You see the first improvements in 20 days. Month to month, with our prices published.

30 minutes on Google Meet. For businesses doing $20k a month or more.

plumber brooklyn
Illustration: how a listing climbs into the Google Maps top three. Not a real search result.

4.8

on Google, from 197 reviews

4.6

on Trustpilot, from 55 reviews

Top 5%

SEO agencies in the world, by Mayple

13 yrs

ranking businesses in the US and Canada

As seen in and rated on

USA Today LA Weekly Clutch TopSEO UpCity
  • plumber brooklyn
  • locksmith manhattan
  • exterminator queens
  • car accident lawyer bronx
  • movers nyc
  • boiler repair harlem
  • dermatologist upper east side
  • med spa soho
  • general contractor staten island
  • cleaning service astoria

Why New York businesses lose the call

19.9 million people. One metro. Three spots on the map.

New York City alone is home to about 8.5 million people across five boroughs, and the metro around it to about 19.9 million, from Jersey City and Newark to Yonkers and Long Island. When the radiator goes cold in January or a pipe bursts in a prewar building, people pick up a phone and search, and Google answers with three businesses on the map and ten links below it. If you aren’t in those spots, the job goes to someone who is.

Source: US Census Bureau 2024 American Community Survey via Census Reporter, for New York City and the New York metro

The top three take the calls.

Most people pick from the three businesses Google shows on the map. Fourth place still has a listing, but far fewer people ever see it.

Google Maps is local. New York is five boroughs and hundreds of neighborhoods.

Google favors businesses close to the searcher. Ranking in Midtown doesn’t mean you show up in Park Slope, Astoria or Riverdale.

Two dates, in writing.

First movement by day 20. Page one by day 60, or we keep working free. And our prices are on the website.

Our guarantees

Page one in 60 days, or we work free until you are.

Read both guarantees

New York search, month by month

Snow. Steam heat. Moving day. Each with its own rush.

We pulled twelve months of Google search volume for New York City. Snow removal swings from 20 searches a month to 5,400 when the storms come. Emergency plumber runs from 170 to 2,900 and boiler repair from 20 to 880, both climbing with the cold. Moving company never drops below 6,600 and peaks at 18,100. Car accident lawyer runs from 720 to 6,600, personal injury lawyer from 1,900 to 14,800, and pest control never drops below 1,600. Whatever the season, the businesses already in the top three when demand spikes are the ones that take the work.

Snow removal

searches a month

20 to 5,400

Emergency plumber

searches a month

170 to 2,900

Boiler repair

searches a month

20 to 880

Moving company

searches a month

6,600 to 18,100

Car accident lawyer

searches a month

720 to 6,600

Pest control

searches a month

1,600 to 4,400

Each chart is scaled to its own busiest month, shown in green. Source: Google Ads search volume for New York City, last twelve months, pulled October 2026.

Heat and snow work? Rank before October.

The city’s heat season runs October 1 to May 31. Rankings take weeks to build, so boiler, heating, plumbing and snow companies need to hold the top three before the first cold snap, not start after it. Our 60-day page-one guarantee gives you a date to plan around.

Moving never stops.

Moving company searches run from 6,600 to 18,100 a month, and storage averages 5,400. A mover click costs around $57 on Google Ads in New York. In a city that moves this much, a top-three spot is worth more every single month.

No bill for every click.

On Google Ads in New York, a click costs around $260 for car accident lawyer, $103 for personal injury lawyer, $57 for movers, $43 for water damage restoration and $42 for storage. A page-one ranking keeps bringing in leads without a per-click bill.

A heating technician with a flashlight and wrench checking an old steam boiler in the brick basement of a New York apartment building

When heat season starts in New York

October 1. Every boiler in the city goes back to work.

New York’s heat season runs from October 1 to May 31. Building owners have to keep apartments at 68 degrees during the day when it drops below 55 outside, and at 62 degrees overnight. Across the 2022, 2023 and 2024 heat seasons, tenants filed an average of 203,920 heat complaints a year. Behind those calls are boilers, radiators and pipes that need fixing, fast. In a normal year, radiator repair searches here run from 260 to 1,600 a month, boiler repair from 20 to 880 and emergency plumber from 170 to 2,900. When the cold comes, people search, and they call the businesses Google shows first.

Source: New York City Comptroller, Turn Up the Heat (2025)

Get in the top three before the next cold snap

SEO results on the East Coast and across North America

Big markets. Hard searches. Built for New York.

Google Maps · Canton, Massachusetts

Law Offices of Jason M. Ranallo

#10 → #1

For “car accident attorneys near me” on Google Maps, in 20 days. In New York, a car accident lawyer click costs around $260 on Google Ads, and searches swing from 720 to 6,600 a month. A top-three spot doesn’t bill by the click.

Read the case study

Google Maps · Toronto and Mississauga

Candace and Basil

2 cities

Their Mississauga store went from #10 to #1 on Google Maps while their Toronto store went from #18 to #2. Two locations, two markets, won at the same time: the plan we run for a New York business with one shop in Manhattan and another in Brooklyn.

Google search · Manitoba

Maurice and Sons: 18 of 19 searches couldn’t find them. 21 days later, 15 were top three.

A log home restoration contractor. On March 10, eighteen of its nineteen tracked searches sat outside Google’s top 100. Twenty-one days later, seven were #1, fifteen were in the top three, and Google’s AI was citing the business by name.

Read the case study

March 10

1 of 19

searches inside the top 100

21 days later

15 of 19

searches in the top three

Day 1Day 21

7

searches at #1 on Google

21 days

from not found to the top three

Google search · Toronto

EquityRich: #1, above the banks.

Mortgage searches are crowded with banks, government pages and national finance sites. EquityRich ranks #1 for “commercial mortgage Toronto” and appears as a cited source in Google’s AI answer. In New York, that is the fight every lender, law firm and clinic is in.

Read the case study
Google result: EquityRich first for commercial mortgage Toronto
“Commercial mortgage Toronto” on Google: EquityRich in first place.

How we measure

Your ranking, from the Bronx to Staten Island.

Google Maps doesn’t show everyone the same results. Someone searching in Midtown sees a different top three from someone in Astoria, and someone in Park Slope sees another. In New York the map can change every few blocks. So we don’t check your ranking from one spot. We run your searches from a grid of points across every borough and city you serve, and you get that map back every month: green where you’re in the top three, red where you aren’t yet. Then we go after the red.

  • A grid, not a guess

    Your real position from dozens of points across the five boroughs.

  • Fixes aimed at the gaps

    Borough and neighborhood pages, listings and links for the places you don’t win yet.

  • Check it yourself

    Every search we report, you can type into Google.

Illustration of a grid ranking check over New York City. Each dot is one search location and the number is where the business shows on Google Maps from there.

How our New York SEO works

Day 1 to page one.

  1. Day 1

    Audit and the plan

    We search your services across the boroughs and cities you serve, map who holds the top three and page one, and fix what’s broken on your Google Business Profile and website. We agree your qualifying keywords in writing.

  2. Day 20

    First movement

    Listings cleaned up, service and city pages live, reviews coming in. If you don’t see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period.

  3. Day 60

    Page one

    If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are. Links and mentions from New York websites are building behind the scenes.

  4. Day 61 and on

    Top three, then more

    We push for the top three on the map, add searches, boroughs and cities, work to get you named in AI answers, and report every ranking each month so you can check it yourself.

What our New York SEO services include

Eight jobs. We do all of them.

Every plan, every month. Every job aims at one thing: your phone ringing from the three spots New York taps first on Google Maps.

Book my free strategy call
  1. 01

    Google Business Profile

    We pick the right categories, list every service, add real photos of your work and post regular updates, so Google has everything it needs to show you for the right New York searches, block by block.

  2. 02

    Google reviews

    We set up an easy way for happy customers to leave a review and reply to every one. Reviews are one of the signals Google weighs, and they’re what people read before they pick up the phone.

  3. 03

    Local listings

    Your name, address and phone number, matching on every directory Google checks, from US business directories to the big data providers that feed maps, apps and voice assistants.

  4. 04

    Website fixes

    Faster pages, a site that works on every phone, and behind-the-scenes labels that tell Google what each page is about, so nothing on the technical side holds your rankings back.

  5. 05

    Service and city pages

    A real page for each service, borough and neighborhood you serve, from Riverdale to St. George, written for the people searching there. No city-name swaps.

  6. 06

    Links and mentions

    Google ranks the businesses other websites vouch for. We earn mentions from New York news, neighborhood and community sites, associations, suppliers and partners. No spam, no link farms.

  7. 07

    AI answers

    We work to get your business named when people ask Google’s AI or ChatGPT who to hire in New York. Included in every plan, never an add-on.

  8. 08

    Monthly reporting

    Every ranking, every month, with the searches listed and the ranking grid attached, so you can check any of it on Google yourself.

Industries we rank in New York

Boilers, movers, lawyers. The searches New York runs on.

Plumber: 1,900 to 5,400 searches a month

Plumbing, heating and boilers

Emergency plumber runs 170 to 2,900 searches a month, radiator repair 260 to 1,600 and boiler repair 20 to 880. An emergency plumber click costs around $28 on Google Ads in New York, and in heat season the calls come all at once.

Moving company: 6,600 to 18,100 a month

Movers and storage

Storage averages 5,400 searches a month in New York. A mover click costs around $57 on Google Ads and a storage click around $42. Every one of those clicks is a customer you could be getting from a ranking instead.

Personal injury lawyer: 1,900 to 14,800 a month

Law firms

A car accident lawyer click costs around $260 on Google Ads in New York and a personal injury click around $103. Divorce and immigration lawyer searches average 1,600 a month each, and real estate lawyer 1,300. Ranallo went from #10 to #1 on Google Maps in 20 days.

Exterminator: 1,600 to 4,400 a month

Pest control and exterminators

Bed bug exterminator averages 260 searches a month at around $25 a click, and the pest control click costs around $22. In buildings this old and this close together, the calls never really stop, and the top three take most of them.

Dermatologist: about 12,100 a month

Dermatologists, clinics and med spas

Med spa searches average 1,600 a month, and clinics fight over the same few spots on the map in every neighborhood. Grand Oaks Orthodontics went from 203 ranking searches to 818 in 90 days.

Cleaning service: about 9,900 a month

Cleaning, locksmiths and home services

Locksmith searches hold steady between 3,600 and 5,400 a month at around $23 a click. Electrician and HVAC each average 1,000, window cleaning 590, and mold removal runs 590 to 1,900.

General contractor: about 1,000 a month

Contractors and building work

“Local Law 11”, the city’s facade inspection rule, is searched about 1,000 times a month. Sidewalk repair averages 390 at around $18 a click, kitchen remodel costs around $33 a click and water damage restoration around $43.

Don’t see yours?

We’ll search your service in New York, live, on the call.

Book my free strategy call

Search figures: Google Ads data for New York City over the last twelve months, pulled October 2026. Ranges run from the quietest month to the busiest; single figures are monthly averages.

Areas we serve in New York

All five boroughs. Neighborhood by neighborhood.

Most agencies write one “New York” page and hope it covers 8.5 million people. It doesn’t. Google shows a different top three in Williamsburg than in Bay Ridge, and a different one again in Flushing or Riverdale. So we plan borough by borough: the neighborhoods you already win, the ones close enough to take next, and the ones worth a page of their own.

Manhattan

Law firms, clinics, med spas and agencies chasing the same few spots, often in the same building.

  • Midtown
  • Financial District
  • Upper East Side
  • Upper West Side
  • Harlem
  • Washington Heights
  • Chelsea
  • SoHo
  • Tribeca
  • Greenwich Village
  • Lower East Side
  • Murray Hill

Brooklyn

The biggest borough by people, and full of home services, contractors and family businesses.

  • Williamsburg
  • Park Slope
  • DUMBO
  • Brooklyn Heights
  • Bay Ridge
  • Bushwick
  • Greenpoint
  • Crown Heights
  • Bensonhurst
  • Flatbush
  • Sheepshead Bay
  • Downtown Brooklyn

Queens

The most varied borough in the city, with each neighborhood its own market on the map.

  • Astoria
  • Long Island City
  • Flushing
  • Jamaica
  • Forest Hills
  • Jackson Heights
  • Bayside
  • Ridgewood
  • Elmhurst
  • Sunnyside

The Bronx

Big apartment buildings, which means boilers, plumbers, exterminators and movers in steady demand.

  • Riverdale
  • Fordham
  • Pelham Bay
  • Mott Haven
  • Throgs Neck
  • Parkchester
  • Kingsbridge
  • Morris Park

Staten Island

More houses and driveways, so roofers, landscapers, snow removal crews and contractors are always in demand.

  • St. George
  • Tottenville
  • Great Kills
  • New Dorp
  • Todt Hill
  • Port Richmond

Around New York

  • Jersey CityHudson County, NJ
  • HobokenHudson County, NJ
  • NewarkEssex County, NJ
  • PatersonPassaic County, NJ
  • EdisonMiddlesex County, NJ
  • YonkersWestchester County
  • White PlainsWestchester County
  • New RochelleWestchester County
  • HempsteadNassau County
  • HuntingtonSuffolk County

Our SEO guarantees

We put our money where our rankings are.

Guarantee 01

20days

If you don’t see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period.

What we measure: your traffic, what that traffic is worth, how much authority your site and its pages carry, and how many other sites link to you, against the day we start.

Guarantee 02

60days

If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are.

What counts: at least one high-value search for your business on page one of Google.

No long-term contracts. Results keep you here. Paperwork doesn't.

Awkward Media vs a typical New York SEO company

Same searches. Better odds.

Awkward Media

The usual agency deal

First results

Visible improvement in 20 days, or $200 back on top of that period’s payment

“Give it 6 to 8 months”

Page one

Qualifying keywords on page one in 60 days, or we work free until they are

No date in writing

Price

Published: $1,497 to $5,000 a month

“Call us for a quote”

Contract

Month to month

6 to 12 months

Proof

Client names and rankings you can search yourself

Logos with no results, or none at all

Local pages

A page for each borough and neighborhood you serve, the Bronx to Jersey City

One “New York” page for 8.5 million people

Rank tracking

A ranking grid across all five boroughs, every month

One position, checked from one spot

AI answers

Included in every plan: Google’s AI answers and ChatGPT

An add-on, or missing

Who it’s for: New York businesses doing $20,000 a month or more, with the crew to take on more work.

Why we cap it: we take on 15 new clients a month, so we can keep the ranking promises we make to the clients we already have.

Your next step

See who's ahead of you in New York.

A free 30-minute strategy call on Google Meet. We search your service in New York, live, borough by borough, and show you who holds page one and the top three spots on Google Maps, why, and what it takes to pass them.

Bring with you

Your websiteYour main serviceTowns you serveCompetitors you see
  1. 01

    We search your market live

    The way your customers do, in the towns you serve.

  2. 02

    We show who's above you, and why

    On Google, on Maps and in the AI answers.

  3. 03

    You leave with a road map

    Yours to keep. If we can help, we'll invite you to work with us.

For established businesses doing at least $20,000 a month.

FAQ

New York SEO, answered.

What New York business owners ask us before they hire an SEO company.

Book my free strategy call
01 How much does SEO cost in New York?

Our plans for Google Maps and the main Google results (local and organic SEO) run $1,497 to $5,000 a month, and $5,000+ a month when you have several websites. Every plan is month to month and includes AI SEO. Where you land depends on your service, how many boroughs and nearby cities you want to win and how strong the businesses above you are. You get your exact number on the free strategy call.

02 How long does SEO take in New York?

You should see the first improvements within 20 days. If you don’t see visible improvement in your key metrics within the first 20 days, we refund $200 on top of returning your payment for that period. If your qualifying keywords aren’t on the first page of Google within 60 days, we keep working for free until they are.

03 Isn’t New York too competitive for SEO?

It is one of the toughest local markets in North America, and that is exactly why it pays to do it properly. Competition is set search by search and block by block, not for the whole city. “Plumber nyc” and “plumber bay ridge” are different fights with different winners. On the call we search yours live, show you who holds each spot and agree the qualifying keywords our 60-day guarantee covers, in writing.

04 Is SEO worth it for a small business in New York?

Yes, if you’re already doing $20,000 a month or more and want more of the same work. Ads charge you for every click, and in New York a car accident lawyer click costs around $260, a mover click around $57 and an emergency plumber click around $28. A page-one ranking keeps bringing in leads without a bill for every click, and our guarantees put dates on it: visible improvement in 20 days, qualifying keywords on page one in 60.

05 What does a New York SEO company actually do?

Eight jobs, all done for you: we set up and run your Google Business Profile, grow your Google reviews, fix your local listings, fix your website so Google can read it, build a page for each service, borough and neighborhood you serve, earn mentions on trusted websites, get you into AI answers, and show you every ranking each month so you can check it on Google yourself.

06 Have you ranked businesses on the East Coast?

Yes. The Law Offices of Jason M. Ranallo in Canton, Massachusetts went from #10 to #1 on Google Maps for “car accident attorneys near me” in 20 days. R.A. Woodall Roofing is #1 for “roofing contractor Williamsburg VA”, American Hurricane Shutters in Wilmington, North Carolina is #1 for “storm shutters near me” from 52 miles away, and Florida Probate Law Group is #1 for “Florida probate lawyer” across the whole state. On the call, we show you results in your own industry.

07 Can you rank my business in all five boroughs?

Yes, one step at a time. Google Maps favors businesses close to the person searching, so you win the neighborhoods around your address first. Then we build a page for each borough and neighborhood you serve, check your ranking from a grid of points across them, and point your listings and mentions at the areas where you aren’t in the top three yet. A second location gets its own Google Business Profile, which is how Candace and Basil won two cities at once: their Mississauga store went from #10 to #1 on Google Maps while their Toronto store went from #18 to #2.

08 My business is in Brooklyn or Queens. Can I rank in Manhattan too?

Yes, for the searches where Google looks past distance. On the map, Manhattan searchers mostly see Manhattan businesses, so we win your own borough first and then build pages, links and mentions aimed at Manhattan. In the main Google results below the map, where location counts for less, a strong page can rank across the whole city.

09 Can I rank in New York City and New Jersey at the same time?

Yes. Jersey City, Hoboken and Newark share a skyline with Manhattan, but Google shows different businesses on each side of the river. Each city you serve gets its own pages and its own search targets, and we track your ranking on both sides every month.

10 How do I choose an SEO company in New York?

Ask every agency three things: what will move in 20 days, what will be on page one in 60, and what happens if it isn’t. Then ask for client names and rankings you can search yourself, a price, and how long the contract runs. We answer all of it in writing, and we’re rated 4.8 on Google from 197 reviews.

11 How do you optimize a Google Business Profile in New York?

We choose the categories that match what your customers search, list every service, add real photos and post regular updates, and keep new reviews coming in with a reply to each one. Reviews are one of the signals Google weighs. We make sure your address, suite or floor included, matches exactly everywhere it appears, which matters in a city where many businesses share one building.

12 I don’t have a storefront. Can I still show up on Google Maps in New York?

Yes. Plumbers, cleaners, movers, exterminators and contractors can run their Google Business Profile as a service-area business, with the address hidden and the boroughs they cover listed. Google still uses your business location when it decides who to show, so we build pages and mentions for every area you serve to carry you further.

13 When should heating, plumbing and boiler companies start SEO?

By early summer. The city’s heat season runs October 1 to May 31, and across the 2022, 2023 and 2024 seasons tenants filed an average of 203,920 heat complaints a year. In New York, boiler repair searches run from 20 a month to 880, radiator repair from 260 to 1,600 and emergency plumber from 170 to 2,900. Rankings take weeks to build, so the companies that start early are the ones in the top three when the first cold snap hits.

14 Do you work with law firms in New York?

Yes. Law is one of the most expensive fields to advertise in here: a car accident lawyer click costs around $260 on Google Ads in New York and a personal injury click around $103, while personal injury lawyer searches run from 1,900 to 14,800 a month. Ranallo went from #10 to #1 on Google Maps for “car accident attorneys near me” in 20 days, and Florida Probate Law Group is #1 for “Florida probate lawyer” statewide.

15 Do you work with contractors and building trades?

Yes. General contractor searches average about 1,000 a month in New York, and so does “Local Law 11”, the city’s facade inspection rule. Sidewalk repair, kitchen remodel and water damage restoration all cost real money per click on Google Ads. We build a page for each service and each area you cover, so a building owner in Astoria and a homeowner on Staten Island both find you.

16 Do you build backlinks for New York businesses?

Yes. Google ranks the businesses other websites vouch for, so we earn mentions and links from New York news, neighborhood and community sites, business associations, suppliers and partners. No spam, no link farms and nothing that could get your website penalized.

17 Should I use SEO or Google Ads in New York?

Ads put you at the top today and stop the day you stop paying, and New York clicks are expensive: around $260 for a car accident lawyer. SEO takes weeks to build, then keeps bringing in leads without a bill for every click. Many New York businesses run ads while SEO builds. Local SEO gets you onto the map, regular SEO gets your website into the results below it, and every plan covers both.

18 Can you get my business into Google’s AI answers and ChatGPT?

AI SEO is included in every plan, and it works to get your business named when people ask Google’s AI or ChatGPT who to hire in New York. EquityRich is cited in Google’s AI answers for “commercial mortgage Toronto”, and Angkorscape is named in Google’s AI answers for Seattle.

19 How do I reach you from New York?

Call our US line on +1 619 558 3888, 9am to 5pm Eastern, the same time as New York, or book a free strategy call. Every strategy call runs on Google Meet, and we check your rankings from New York itself, borough by borough, so you see what your customers see.

20 What happens on the free strategy call?

Thirty minutes on Google Meet. We search your service in New York live, in the boroughs you serve, and show you who holds page one and the top three spots on Google Maps, why they’re there and what it would take to pass them. You keep the plan either way. The call is for businesses doing $20,000 a month or more.

21 Am I locked into a long contract?

No. Every plan is month to month, and results keep you here, not paperwork. We work with established businesses already doing $20,000 a month or more, and we take on 15 new clients a month so we can keep the ranking promises we make to the clients we already have.