A podcast is a genius way to stay connected with your fans while offering free advice. Yup, because of podcasting, old-timey radio has been reinvented in a whole new modern way that today's listener can easily access. Right from our phones we can choose, download, pause, replay, and delete all the information and entertainment we could ever want. And it's free! From celebrity chefs to world-renowned historians, there's a host out there ready to divulge their knowledge and humor to anyone who wants to listen. All you have to do is pick and choose.
So, if you're looking for sage advice about SEO, digital and email marketing, and small business management, the first place you should look is your podcast app. Here are the top 10 podcasts to listen to for free digital marketing advice:
#10: Search Talk Live
Search Talk Live is an essential listening tool for business owners out there who want to understand how to practice white hat SEO and earn their way to the top of search engine result pages. Your hosts take you through some heavy-duty subjects and pare everything down in a way that's easy to follow and implement. They cover topics such as best SEO practices, social media marketing, content marketing, PPC, and UX.
From one of the biggest authorities on SEO, Moz brings you their very own podcast that you can take with you wherever you go. If you're brand new to SEO, this is definitely the first place you should start. Although relatively new to the podcasting world, Moz has been around the block, so you can expect the same quality of digital marketing advice on their website.
#8: Duct Tape Marketing Podcast
If you've got a great small business but lack an online presence, Duct Tape Marketing might just be what you need to get started on your adventure into the world of digital marketing. Especially geared for small businesses who don't have the necessary skillsets to be successful online marketers, this podcast is definitely beginner friendly.
#7: The GaryVee Audio Experience
Gary Vaynerchuk is a huge deal to a lot of people. For someone so young, he's taken over the world in many ways, from celebrity podcast host to bestselling author to highly sought-after speaker. Part of his Audio Experience segment, #AskGaryVee is a question and answer style podcast where GaryVee and a panel of celebrity guests give callers expert business advice. While not strictly related to digital marketing, you won't consider this podcast a waste of your time.
#6: This Old Marketing Podcast from the Content Marketing Institute
This Old Marketing is yet another podcast that frequently makes top 10 lists for being one of the best and most informative content marketing podcasts to listen to. Hosts Joe Pulizzi and Robert Rose give listeners a different spin on the importance of content marketing by focusing more on the storytelling aspect of it rather than the bottom line. In the end, a truly good story is what matters.
#5: Marketing Over Coffee
This podcast is featured over and over again on top podcasts to listen to about digital marketing. Looking for something more down-to-earth and casual? Maybe some easy listening while you drink your own morning coffee? Marketing Over Coffee is the perfect way to start your day. Hosts Christopher Penn and John Wall record their podcasts in a coffee shop, which sets the stage for their casual conversations and laidback repartee while covering topics like SEO, content writing, affiliate marketing, etc.
#4: Online Marketing Made Easy
Amy Porterfield offers a smart, detailed, and highly informative approach to digital marketing for people who aren't too comfortable in this space, i.e. new business owners. She offers her listeners bite-sized steps to take their business to the next level. Her ability to turn big scary ideas into manageable projects will allow you to reach your marketing goals.
#3: SEO 101
SEO 101 is perfect for business owners who are brand new to the digital world and want to know what the heck SEO is and how it can help them expand their online presence. Hosted by Ross Dunn and John Carcutt, this podcast has been around for quite a while, so there are definitely topics that are less on the basic side and more on the nitty-gritty side. Still, a basic 101 approach to SEO is a great way to start.
#2: The Tim Ferriss Show
As the best-selling author of The Four-Hour Work Week,
Tim Ferriss is not only the host of a hit podcast, he's also a pretty big deal. Every week he talks about topics that interest him and interviews celebrity guests. His podcast isn't strictly about digital marketing, but considering who he is, you can bet that he has some helpful business insights. We think you'll really enjoy it!
#1: Marketing School with Neil Patel and Eric Siu
Why did we put Marketing School at the top of the list? First of all, Neil and Eric are well-respected in the digital marketing community for knowing their stuff inside and out. Their podcast covers topics that include SEO, SEM, email marketing, PPC, content writing, wealth building...pretty much every facet of virtual marketing you can think of. And second of all, we listen to them too, so we know they're great.
And when your ears are starting to bleed with the amount of knowledge you've just gained, give us a call
! We'll help you turn your website into a profitable business by boosting your SEO and expanding your online presence.