A new juice and salad bar that’s making their mark in Toronto by offering fresh cold press juices in-store and on-the-go.
We executed their full branding with mobile, packaging, web and copy. We wanted to give it a light, warm and welcoming look so a lot of hand sketched friendly characters were drawn to compliment the brand. The idea was to give it a hip and fresh look to cater to their main demographic. We also added some very necessary green to symbolize how healthy their juices and salads are.