Refuel Juice and Salad Bar


A new juice and salad bar that’s making their mark in Toronto by offering fresh cold press juices in­-store and on-­the-­go.

We executed their full branding with mobile, packaging, web and copy. We wanted to give it a light, warm and welcoming look so a lot of hand sketched friendly characters were drawn to compliment the brand.  The idea was to give it a hip and fresh look to cater to their main demographic. We also added some very necessary green to symbolize how healthy their juices and salads are.





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