We had the pleasure of working with an awesome group of people for this project. They had been selling fine designer brand goods for over 10 years on a wholesale level, but wanted to appeal to the consumer market now. For this, they requested a new look, website, marketing – the works basically. We created everything from their logo to their website with simplicity in mind. The website for example had to be extremely user friendly so customers can get from one category to another within a click. The colors, fonts, look and feel were all carefully crafted and chosen to appeal to the niche consumer base.